Tuesday, December 18, 2012

Minnesota Freedom Band Christmas Concert 2012 IDS MPLS

Wednesday, October 31, 2012

Tuesday, October 9, 2012

My trip from MySpace to Facebook and Google+ with some Pins


My trip from MySpace to Facebook and Google+ with some Pins

I have been doing a lot of thinking about my life and social media.  I remember the first network I joined when I was in high school. AIM or AOL Instant Messenger was the big thing. There was also Yahoo messenger and many more that didn’t get as much attention. Then came sharing sites like Napster and Morpheus where we could share music files for free from person to person.  Next were more full-scale social networks, I was a MySpace user and still have an account.

My first step into paid work with social was as the Director of Finance for a US Congressional campaign. At that point Facebook was very new and MySpace was the rage. There was also this little video site called YouTube that had not gotten very big yet.
 
Well in those early years of social people didn’t like to get advertisements or anything political. I remember a page comment for the campaign I was representing on MySpace. “You have gone to far, MySpace is not a place for politics” warp ahead to 2012 where Facebook is a public company (I got some on IPO day 1) and social is one of the best places to connect to customers. I had my hand in the ruin of social yes I was one of the first people who brought a political campaign into the social web.

Well little did I know but I would become a stay at home dad for a couple of years and get hired as the Director of Communications for a commercial roofing company. Wow had the social world changed. Facebook was king, Napster was gone and a little bird called twitter had begun to catch peoples ear.

I forgot to mention that I signed up for that little company called YouTube as a member and now have over 1,000,000 views on my channel.

Well my first jump into social in 2009 was to join every social network I could get my hands on. I joined twitter and Friendster and bebo and many many more. I linked them all together or as much as I could through ping.fm I even created my own social networking site on ning.  I remember joining social media breakfast and Fallon presenting a new app they use in house called Skimmer. I tried tweet deck and really started to get into apps for consuming social and publishing.
 
Next I got the company I worked for up on Google, we were not just high ,we were on the top constantly. The main product we sold was Duro-Last and if you looked for them in the state of Minnesota we came up first. High above any paid search. This was a big deal because they are a national company and spend lots of money on PPC and ad campaigns. I believe they even pay 3rd party groups like Vocus to get more web presence. Anyway, at the national sales seminar my second year in I got called up on stage in front of 1500 sales people as the twitter guy.  As long as I was with the company that title never went away.

Well I got more and more into twitter but I kept my eye on all the other new networks. I signed up with google+ and Pinterest and checked out many that were to unsuccessful to name.
 
I was able to keep the company I worked for at the top of the Google search for the whole time I worked with them and without paying any money to Google. I really believe in organic search and SEO being built into the content you push. More than that it has to be something people like and want to and are willing to share.

I was recently at a meeting with people who use social for marketing and I realized how on target they are  and how much people who don’t believe in social are off the mark.  I love twitter for what it can do for a brand but I will be honest I also love it for all the free junk you can win.

I use Klout to see where I stand with all my fellow posters and tweeters and they give me lots of cool stuff. In the last year I have been sent a whole case of gum, organic shampoo, high end pencils, Red Bull, Starbucks drinks, A box of fair trade food and much more. I have also won a bunch of gift cards and tickets and a twins T-shirt from twitter.

If anyone thinks the power of social is not in the people. They should sign up for twitter and tweet at the company of their choice with a question or comment.  I would guess most of them would reply within a few hours. I would say that’s a lot better than sitting on your cell phone waiting for an hour to talk to a human.

 
All in all I think social is the best place for brands to connect to their customers and to interact.  I will be sticking with it although I see more and more ads pop up in my Facebook feed and more and more friends take a break from it. Well see, I may need to start setting coffee dates with my friends instead of sharing photos online. 

Tuesday, September 25, 2012

Dad's Weight Loss Blog, keep fit and in shape as a parent: Fighting the weight Losing some pounds - Big Gay R...

Dad's Weight Loss Blog, keep fit and in shape as a parent: Fighting the weight Losing some pounds - Big Gay R...: It seems like forever since I last posted. I have been fighting hard with my weight to keep it close to 270 and I want to hit 260. I was...

Duro-Last and My new Site

Well I have not posted in a while. I am no longer working with Duro-Last although I think it's a great product. I am still the Vice President of the Minnesota Green Roof's Council and I just launched my new website check it out:

www.gabrielskelly.com

I will be offering my blogging and social media skills to those interested.

I will be still sharing information about Green roofs and solar in the State of Minnesota. In fact today Excel announced that it is  fully funding the solar rewards program in 2013.

Solar*Rewards Installer Update: September 25, 2012Minnesota Bonus: FY 2013 Budget is Fully Allocated All of the fiscal year 2013 Minnesota Bonus (MB) funds have been allocated. 
Application Review Process for 2013 and 2014 We'll begin accepting new applications for FY 2014 MB money and calendar year 2013 Solar*Rewards money simultaneously in January 2013, subject to approval of our proposed 2013 Solar*Rewards Program, which is currently under review by the Minnesota Department of Commerce.

Xcel Energy will suspend the review and approval of MB applications that do not have acknowledgment letters until that time. If you have an application currently in review with Xcel Energy, you'll need to resubmit it in January 2013 to be considered for both 2014 MB and 2013 Solar*Rewards funding.

If you're in this group:


  • The $250 application fee you previously paid will be applied to the new application.
  • A new application will be required to assign any new program requirements, e.g., funding calculations, to projects that qualify for our proposed 2013 Solar*Rewards program. 
  • You'll also need to update your engineering documents in the new application once the application system re-opens in 2013.
The following table indicates actual Solar*Rewards program performance as of
September 18, 2012. This table will be updated monthly and located under the "Overview" section on our website.

Solar*Rewards Program Performance through September 2012 (excludes MN Bonus)

2010
2011
2012 (as of 9/18/12)
Solar*Rewards Incentive Payments
$2,378,272
$3,366,000
$5,403,964
Total Program Spend
$2,618,197
$3,653,351
$5,627,503
Participants
166
140
180
kW Installed
1,057
1,496
2,402

We'll provide updates on the status of the current Minnesota Solar*Rewards program and the opening of the 2013 program as the 2013-2015 CIP Triennial Plan decision is finalized with the Minnesota Department of Commerce.

I really like Blue Horizon Energy for a solar installer. They are in the Metro and do superb work.


Property Assessed Clean Energy (PACE) is a pioneering way for business owners to finance energy efficiency and renewable energy upgrades to buildings. Property owners assess measures that attain energy savings and receive 100% financing, repaid as a property tax assessment for up to 20 years. By abolishing upfront costs, providing low-cost,
long-term financing and allowing the loan amounts to stay with the property if owner decides to sell, PACE overcomes obstacles that have mired implementation of energy efficiency for business owners throughout the United States for years.

How PACE works
· City issues micro bond to fund install
· Bond sold to 3rd party financial institution
· Building owner assessed property tax to bond repay

Blue Horizon would like to grow the solar industry by allowing commercial properties owners to invest in solar PV systems without having to pay for them out of pocket. PACE is a ground-breaking program and if done correctly, could really have a great impact on the environment, helping business owners save money on their electric bills, as well as continue to evolve more into the world of alternative energy sources.
If you are a commercial building owner and want to become a part of this movement please contact Blue Horizon Energy. 
Think small, save BIG
As much as most of us don't want to admit it, winter is just around the corner. With winter comes a whole whirlwind of problems.

High gas bills = Lighter pockets
Ice dams = Leaking
Hot and cold spots in home = A level of discomfort


A lot of people don't realize the benefits derived from air sealing and attic insulation and how many different problems it can solve. Better insulating keeps warm air in and cool air out resulting in lower gas prices. It prevents ice dam build ups on your roof, eliminating the possibility of future leaks. And
lastly it increases the level of comfort in your home by 
obliterating hot and cold areas.

Call Blue Horizon Energy to start saving!



Tuesday, May 22, 2012

Saturday, May 19, 2012

10th Anniversary Red Ribbon Ride training 2012 Wayzata Minnesota

Stormy Night Bread & Pickle Lake Harriet Bandshell

Tuesday, April 24, 2012

Pinterest for Business and Fun

You may have heard a lot of buzz about this new social media site called Pinterest. Many magazines says it is the new white hot advertising tool. You may also read that the biggest users of Pinterest are women. Well I am here to tell you, you are mostly right in believing what you hear. Pinterest is the newest photo sharing and repining site out there. I started using it for a trial a couple of months ago and now I am hooked. It's not the same as Facebook or Twitter. It's more simple and yet almost more fun. Pinterest allows you to add photo's to a digital pin board online. You can see and re-pin other peoples pins. You organized your pins into boards that can include direct uploaded photo's and links to photo's on websites.


     For industry users this is a great way to share photo's with clients. All items on Pinterest are searchable and key word tagged to how you describe your pin. I would suggest to anyone get on Pinterest and see what happens. I am suprised by how many strange things I throw on my pin board get liked and re-pinned. Ask me for an invite and I will send you one. What ever you do, don't let Pinterest pass you by.

http://pinterest.com/gabrielskelly/


Wednesday, February 22, 2012

Tuesday, February 14, 2012